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How to Be a Good Marketing Partner
Kare Anderson

2:00 pm - 3:15 pm
AAN Presents:
How to Be a Good Marketing Partner
Business today is about looking good, doing good—and making
good money. Maximize revenues and relationships by teaming with
your clients for promotions, charity events and value-added packages.
A lot of creativity and a little more effort is what it takes
to be a good marketing partner--learn how you can increase
marketing partnerships and effectiveness without taxing yourself
and your staff.
Bio
From scientists to salespeople, thousands have learned to become
happier and higher- performing with others by adopting Kare Anderson's
life-affirming methods. This once "phobically shy," Emmy-winning
TV commentator turned public speaker shows how to communicate to
connect. Through Kare you can discover how to become more clear,
compelling, collaborative, client-attracting, and quotable.Kare's
the publisher of the international "Say It Better" e-zine.
She's the author of several books, including Getting What You Want
(in 19 languages), Resolving Conflict Sooner, Walk Your Talk: Grow
Your Business Faster Through Successful Cross- Promotional Partnerships,
and Beauty Inside Out. She's a trailblazer in media, business, and
politics and a former journalist for the Wall Street Journal, Le
Monde, UPI, and other newspapers. Kare was Pacific Telesis' first
Wideband and Cable Division Director, a co-founder of a national
public affairs and advertising firm, and now president of the Say
it Better Center. In government, she was a state senator's chief
of staff, co-founder of nine political action committees and appointed
commissioner. Kare's a frequent strategic communication coach to
leaders in business and government.Her clients are as diverse as
Sony, Nomura Securities, National Renewable Energy Labs, Pfizer,
Hewlett Packard, and Ringling Brothers. As David Rockefeller Jr.
said after hearing Kare speak, "She will forever change how
you see yourself and your world."
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