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How to Be a Good Marketing Partner
Kare Anderson


2:00 pm - 3:15 pm
AAN Presents:
How to Be a Good Marketing Partner

Business today is about looking good, doing good—and making good money. Maximize revenues and relationships by teaming with your clients for promotions, charity events and value-added packages. A lot of creativity and a little more effort is what it takes to be a good marketing partner--learn how you can increase marketing partnerships and effectiveness without taxing yourself and your staff.

Bio
From scientists to salespeople, thousands have learned to become happier and higher- performing with others by adopting Kare Anderson's life-affirming methods. This once "phobically shy," Emmy-winning TV commentator turned public speaker shows how to communicate to connect. Through Kare you can discover how to become more clear, compelling, collaborative, client-attracting, and quotable.Kare's the publisher of the international "Say It Better" e-zine. She's the author of several books, including Getting What You Want (in 19 languages), Resolving Conflict Sooner, Walk Your Talk: Grow Your Business Faster Through Successful Cross- Promotional Partnerships, and Beauty Inside Out. She's a trailblazer in media, business, and politics and a former journalist for the Wall Street Journal, Le Monde, UPI, and other newspapers. Kare was Pacific Telesis' first Wideband and Cable Division Director, a co-founder of a national public affairs and advertising firm, and now president of the Say it Better Center. In government, she was a state senator's chief of staff, co-founder of nine political action committees and appointed commissioner. Kare's a frequent strategic communication coach to leaders in business and government.Her clients are as diverse as Sony, Nomura Securities, National Renewable Energy Labs, Pfizer, Hewlett Packard, and Ringling Brothers. As David Rockefeller Jr. said after hearing Kare speak, "She will forever change how you see yourself and your world."