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Tag Archive for collaboration

Stay Sought-After and Satisfied By Adopting A Mutuality Mindset

There is widespread anxiety these days about technology taking away our jobs. There are several dire and comforting scenarios ahead points out Derek Thompson in a fascinating, in-depth article in The Atlantic: “A World Without Work.” Yet in his compelling book Humans Are Underrated, Geoff Colvin found that individuals with certain traits will always manage to stay sought-after – and have more work options from which to choose. Colvin wrote that, “the evidence is clear that the most effective groups are those whose members most strongly possess the most essentially, deeply human abilities—empathy above all, social sensitivity, storytelling, collaborating, solving… Read More

Attract More Customers While Spending Less Via Apt Partnerships

Here’s three real-life, partner-based success stories to show you how to attract more customers while spending less on promotion via apt partnerships that benefit all parties. When you’ve read these examples consider how you can adapt these approaches to your kind of business. Goal: Spur more prospective customers to discover your firm via vendors they already trust — and enable your partnering companies to enjoy the same benefit. Hint: Mutuality matters. 1. Serve a Very Specific Niche Better Together Baby Cuisine author Shane Valentine shifted from serving mommies to also creating fresh food for the elderly when he partnered with… Read More

Opportunity Makers Have Mutuality Mindsets

Like many of you, I passionately believe that we can live happier and higher-performing lives with others when we enable others to use best talents together more often. Hint: a mutuality mindset probably matters more than your smarts, money, title or contacts in this increasingly complex yet connected world. That belief is at the heart of my TED@IBM talk on September 23rd, which you can watch live: “The Web of Humanity: Becoming an Opportunity Maker.” I am in awe of the line up of speakers on “how to reimagine the world.” Here’s one method to spur greater camaraderie, serendipitous innovation and… Read More

Nudge Others To Share Even If You Aren’t DeGeneres

Sure Ellen DeGeneres sparked a most shared Tweet, a $3 million Samsung charity donation, a parody, and continuing, sometimes heated conversations. Yet even if aren’t a well-financed, likeable celebrity, you can also engage others, spread your idea and raise money. Here are three ways. 1. Enable Us To Personalize Our Participation Jump on an already trending story, offering a way we can get involved that is relevant, fast, simple and generates a feel-good emotion. Even better, let us personalize our participation. That’s what Slate magazine quickly did. After John Travolta mangled Idina Menzel’s name at the Oscars, it seized the… Read More

Clever Ways Organizations Partner For Greater Good

What fervent belief does Vaishnavi Maganti, an 11th grader and Indian Impact brand ambassador in Hyderabad, share with Jeremiah Owyang, Crowd Companies’ Chief Catalyst and David Batstone, Not For Sale founder? An ardent belief that leveraging best talents with others, around strong sweet spots of mutual interest, is a powerful way to scale their efforts for the greater good. Yet to do well together requires a mutuality mindset. Their focus is on the “us” in their collaboration, not “simply” giving nor asking for help but working, with partners, on strong sweet spots of shared interest. In practice, that means they choose… Read More