by Kare Anderson | Dec 3, 2013 | behavior, Co-Create, Connecting, Learning
If a hotel can become famous for leading ducks across their lobby at 11:00 each day then certainly your business can become more well-known for some simple yet involving ritual that customers love to photograph and share with others. Make eye candy...
by Kare Anderson | Jul 28, 2013 | behavior, Book, cause, Choice, Co-Create, Sharing
What does the New England Patriots’ “rabid” fans’ active sharing mid-game comments via immersive Wi-Fi have in common with Peabody hotel guests’ avid videoing and picture-snapping of the daily duck walk? Or parents standing in front a large store wall of bewildering...
by Kare Anderson | Jul 12, 2010 | behavior, cause, Co-Create, community, Customer, Local, non-profit, partnering
If a hotel can become famous for leading ducks across their lobby at 11:00 then certainly your business can become more well-known for some simple ritual that customers like to photograph and tell others about and reporters love to cover. In fact it’s surprising that...