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Tag Archive for Seth Godin

Flourish In 2014 By Discovering The Thread That Ties Your Story Together

Instead of making new year’s resolutions again this year, which are notoriously hard to keep, why not set out on a concrete path to make the next chapter of your life more meaningful and satisfying? How? By “finding the thread that ties your story together” suggests Pamela Slim in her idea-packed new book, Body of Work. Intuitively, you know that the stronger the role you can play in your career choices, the greater the chance you will be productive and happy with them. That’s why finding a way to incorporate your multiple interests and talents into a coherent whole on which you can grow your… Read More

What Most Matters to You Now?

To jumpstart your new year in these roiling times, consider this: “When the economy tanks it’s natural to think of yourself first. You have a family to feed and a mortgage to pay. Getting more appears to be the order of business. It turns out that the connected economy doesn’t respect this natural instinct. Instead, we’re rewarded for being generous. Generous with our time and money, but most important generous with our art.” ~ Seth Godin Here’s my three-step approach to put that notion into practice in this ever more Connected Age (please tell me what you think): Read More

Jumpstart Sales With Your Own Book Club

Authors’ alert: Try your version of Seth Godin’s newest crowd attractor that rocketed his book to the top ten bestsellers at Amazon. And the book isn’t even out yet. Here’s what happened. About two months ago, he offered his fans the chance to be on the cover of his next book, Tribes: We Need You to Lead Us. Those who were quick to act might (might!) be among the crowd of faces on the book. Note: “Quick” evokes “scarcity,” which spurs us to Read More

“Even You Can Draw It So They Quickly Understand, Kare”

In art class we were asked to draw a familiar object. I picked something simple. A tire. No one could recognize it. And yet, after reading The Back of the Napkin: Solving Problems and Selling Ideas with Pictures I was able to draw a description of SmartPartnering and another on storyboarding. Let people literally see your idea to adopt it faster or to buy. Read this fun book by Dan Roam. Dan gives you a method based on our six ways of seeing: Read More

Get Slightly Famous? Where’s Your Tribe?

Seth Godin’s promise to put 1,000 faces on the cover of his next book, Tribe, reminded me of two other crowd pleasers: • the top-of-heads photo on Read More