by Kare Anderson | Jul 28, 2013 | behavior, Book, cause, Choice, Co-Create, Sharing
What does the New England Patriots’ “rabid” fans’ active sharing mid-game comments via immersive Wi-Fi have in common with Peabody hotel guests’ avid videoing and picture-snapping of the daily duck walk? Or parents standing in front a large store wall of bewildering...
by Kare Anderson | Mar 24, 2013 | behavior, Book, collaboration, Collective Clout, Collective Intelligence, Customer
Even with the priceless brand-building glow enjoyed by a few celebrity CEOs like Richard Branson and Tony Hsiehisn’t it strange that so few CEOs attempt the same success? Odder still, few companies tap the scalable, brand-building power of their employees. In fact, it...
by Kare Anderson | Oct 14, 2008 | community, Podcasts
Why do Yankee fans flock to their favorite online community, YanksBlog? Perhaps, it’s because they feel welcomed and supported, as you would want to be at the site for your passionate interest. Patrick O’Keefe is a gracious and savvy host for this avid...