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Reduce Your Risk in Hiring the Right Designer

A big stumbling block in hiring the graphic designer who most “gets” your business is this. You won’t know if you’ll like the design until after you put your money down. The smaller your business and budget the greater the risk it seems. That’s how it works at two...

Freakanomics, Wisdom of Crowds … and Your Big Book

Why do we do what we do? Books with a big idea about how we live, work, spend, think or otherwise behave are, well, big right now. And you have a notion about how things happen now, in our flattening, new normal world. Right? Not got the time to write the book? Then...

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