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Tag Archive for Zappos

Six Ways to Cultivate a Sense of Mutuality With Others

1. Two Ways to Turn an Insult Into Opportunity to Bring Out Their Better Side • In Split-Second Persuasion, Kevin Dutton recalls a story in a London newspaper of “an elderly Afro-Caribbean man traveling home from work on a bus. At one bus stop a drunk guy got on and couldn’t find a seat. ‘Get up, you fat black nigger bastard!’ he shouted at the man. ‘You calling me fat?’ responded the man. The bus erupted with laughter, causing the drunk guy to stomp off the bus and the responder to attract admiration and support. “Disaster averted in just four… Read More

What To Do Before Happiness Happens In Your Life?

An elementary school teacher in rural Arkansas made a bracelet of charms of each student in her class so she could continually remind herself of how she cared about each one, and her passion for teaching them. The rest of the story is the real clincher for seeing that happiness can be a choice. She wakes up each morning with the painful fatigue that most face when they have the chronic, erratic and incurable disease, multiple sclerosis. Many would give up and quit working yet some don’t, as Shawn Achor shows in his new book Before Happiness. Why do different people in the same situation find a… Read More

Want to Make Your Company Top-of-Mind and Your Employees Proud?

Even with the priceless brand-building glow enjoyed by a few celebrity CEOs like Richard Branson and Tony Hsiehisn’t it strange that so few CEOs attempt the same success? Odder still, few companies tap the scalable, brand-building power of their employees. In fact, it may be their biggest missed opportunity in our increasingly connected yet complex era. Four More Reasons Employees are Key to Reputation and Sales 1. 41% of us believe employees are the most credible source of information regarding their business. “Employees rank higher in public trust than a firm’s PR department, CEO, or Founder,” according to Edelman’s 2013… Read More